Case study// Brand · Digital
b.health+
b.health+ is a premium, curated platform for ethical, high-quality supplements.

The challenge
Credible, not clinical
b.health+ is a premium wellness platform curating trusted, science-led supplements for everyday health and high-performance living.
We developed a brand identity that balances credibility with approachability, positioning b.health+ as a thoughtful alternative to mass-market supplement retailers without falling into the cold, clinical language usually associated with wellness.
What we did
Curated, not crowded
Built around the idea of being curated, not crowded, the visual system combines deep midnight green with energetic lime, refined typography, expressive graphic elements and natural photography.
The result is a flexible identity that feels premium and trustworthy while leaving room for personality, education and a more human approach to health. From e-commerce and social content to campaigns and out-of-home, it moves seamlessly between education, product discovery and brand storytelling.
- Client
- b.health+
- Services
- Brand identity, Digital, E-commerce
- Applications
- Web, social, packaging, OOH
- Location
- California
- Year
- 2026
Identity in use





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